Canada's Wealthsimple takes on crowded U.S. robo-adviser market

TORONTO, Jan 31 (Reuters) - Wealthsimple, a Canadian-based

robo-adviser startup, announced a C$20 million ($15.25 million)

investment from Power Financial Corp, and formally

launched in the United States on Tuesday, as it looks to compete

in a crowded American market dominated by big investment firms.

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